Every season, there are coaches who feel greater-than-usual pressure to turn the program in the right direction. They have been struggling for one reason or another -- whether it’s off-court issues, recruiting misses, injuries or just not winning enough close games. Now the pressure is on to produce in the season ahead.

We’ve been calling it the hot seat for years, but we’ve come up with a different, friendlier moniker this summer:

Coaches who need to make a run

Mark Turgeon, Maryland Terrapins

He’s been in College Park for three seasons and has yet to take the Terps to the NCAA tournament. Toss in the rash of defections this offseason, the most shocking being that of starting point guard Seth Allen, and he’s losing fan support in the area. Turgeon will bring in a highly touted recruiting class and I’m still confident that the Terps will go dancing this season, but it’s an important season for him and his future. Also, remember that Maryland gave Turgeon an eight-year deal when he came from Texas A&M.

Travis Ford, Oklahoma State Cowboys

He didn’t exactly get huge backing from athletic director Mike Holder after a disappointing season, when the AD basically said the 10-year deal he gave Ford in 2009 was a mistake.