<
        >

          NFL Nation

          Jaguars' future is 'All About That Blake'

          • Michael DiRocco, ESPN Staff WriterNov 20, 2014, 04:00 PM ET
            Close
              Michael DiRocco is an NFL reporter at ESPN. DiRocco covers the Jacksonville Jaguars. He previously covered the University of Florida for over a decade for ESPN.com and Florida Times-Union. DiRocco graduated from Jacksonville University and is a multiple APSE award winner. You can follow DiRocco on Twitter at @ESPNdirocco.
            Follow on X

          JACKSONVILLE, Fla. -- The success of the Jacksonville Jaguars over the next several seasons largely depends on the development of rookie quarterback Blake Bortles.

          If Bortles cleans up his fundamentals, limits his mistakes, and adjusts to the speed of the game, the Jaguars could be a playoff team rather quickly. If not, they could continue to be one of the league’s worst teams and spending a lot more time at the bottom of the AFC South.

          In other words, it’s all about that Blake.

          Which is why one Jacksonville radio station decided to parody Meghan Trainor’s hit "All About That Bass" by recording a song entitled "It’s All About That Blake." John Scott, the music director and a member of the morning "Jax Big Show" on WQIK (99.1 FM), wrote it in about an hour and it debuted shortly after Bortles made his first appearance on the field in Week 3.

          The idea struck when he and his son Paul-Reid were running errands during the Jaguars’ home game against Indianapolis on Sept. 21. Paul-Reid stayed in the car during one stop and when Scott returned, his son told him that Chad Henne had been benched and Bortles had begun the second half.

          "For whatever reason, maybe I had heard that song, I remember saying, 'Oh, it’s all about that Blake, about that Blake,'" Scott said. "... It pretty much wrote itself. Once you get the title you go, 'Oh yeah, we’ve got to go with this one.'"

          Scott produced the song, and he voices most of the backing tracks. Paul-Reid, who works at Jacksonville sports talk station SportsRadio 930 AM, sings background vocals. Hillary Borden, a promotional assistant at WQIK, sings the lead.

          Bortles hadn’t heard it until Wednesday. He seemed a bit sheepish, as well as amused, by it.

          "It’s weird," he said. "I don’t know a lot of people who like songs about themselves.

          "It’s kind of cool that somebody took the time to do it."

          Scott said the Jax Big Show tries to come up with a parody song each month, and the Bortles parody has generated the most positive feedback in a long time.

          "For parody songs you want to hit what’s hot or universal," Scott said. "That’s why Weird Al [Yankovic] made so much money singing about food. It’s universal. The Jaguars are pretty much universal [in Jacksonville].

          "It was the best response we’ve had in years because everybody was excited about [Bortles]. ... It hit at the right time, and it’s all about timing when it comes to things like this."